Really getting to know your customers and offering them a personalised service is the key to standing out from your competitors. Opportunities to sell to and enter into contact with customers are present every day and at any time of the day.  Sales teams must also work closely together and keep in touch at all times to arrange meetings and interviews, share ideas and market analyses and drive the company's profitability. Today, business never stops.

In line with this philosophy, SAP Cloud for Customer is the solution demanded for you to manage your customer relationships (CRM) and is adapted to the pace of the sales and marketing teams: Easy to use, integrated with all back-office operations and with comprehensive company capabilities.

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