SEIDOR receives the SAP Pinnacle Award 2025 in Orlando for its global momentum in SMEs

Orlando, May 20, 2025. The technology consulting firm SEIDOR has been recognized with the SAP Pinnacle Award 2025 in the ‘Sales Success – Small Enterprise’ category, which honors partners with outstanding performance in implementing SAP solutions for small businesses worldwide.

Considered the most prestigious awards in the SAP ecosystem, the SAP Pinnacle Awards recognize those partners who, like SEIDOR, have made a decisive contribution to the growth of SAP’s global business and to their clients’ competitiveness by driving technology adoption and digital transformation.

The award was accepted by Willy Brinkmann, Chief Operating Officer of SEIDOR North America, during the official ceremony held at the SAP Sapphire & ASUG Annual Conference 2025, the most relevant annual gathering of the SAP ecosystem, which takes place from May 19 to 21 in Orlando, Florida (USA). This year’s edition brought together more than 12,000 business leaders, users, and technology partners from around the world and served as a platform to showcase the provider’s latest innovations as well as real-life cases of transformation driven by SAP technology.

This recognition highlights SEIDOR’s strategy in the small and medium-sized business segment, based on the implementation of solutions such as SAP Business One and SAP S/4HANA Cloud Public Edition, with an approach focused on proximity, adaptation to each business environment, and industry specialization.

Javier Navarro, Managing Director of International Operations at SEIDOR, stated that “this award highlights the work of our teams to enhance the capabilities of thousands of companies, helping them grow and become more competitive through SAP technology.”

Meanwhile, Roldolpho Cardenuto, CEO of SEIDOR in the U.S., noted that “this achievement validates our global leadership in the midmarket segment and reinforces the value of SAP as a key platform to accelerate business transformation, especially in strategic markets such as the United States.”

During the event, it was also announced that SEIDOR has been selected for the extension of the SAP Grow program, as part of the collaboration between Microsoft and SAP. This initiative will allow the company to appear on a joint demand generation page, aligned with both companies’ strategic priorities, thereby enhancing its visibility among key international customers.

Consolidated Leadership in the SAP Midmarket

With this new award, SEIDOR has reached 25 awards granted by SAP so far in 2025, reflecting its global leadership as a strategic partner in the midmarket segment. This figure includes, in addition to the Pinnacle Award, the SAP Partner Excellence Awards received in Latin America, Spain, and EMEA, as well as the recognitions obtained at the SAP Partner Summit for Midmarket 2025, held in March in Barcelona.

The awarded categories highlight key areas such as cloud solutions, new customer acquisition, and delivery excellence. These recognitions strengthen SEIDOR’s position as a leading innovation partner in markets such as Africa, France, Spain, and the Nordics & Baltics region.